Privacy Policy

{"time":1768724499875,"blocks":[{"id":"BSblHo-5Jq","type":"paragraph","data":{"text":"Data Privacy Policy<\/b>"}},{"id":"1WsZ3ozHDR","type":"paragraph","data":{"text":"Great Guides Liverpool is committed to protecting your personal information and respecting your privacy. We take appropriate technical and organisational measures to ensure that any personal data you share with us is handled securely, lawfully, and transparently.&nbsp; This website uses modern, secure technology and is regularly reviewed for performance and protection. We work only with reputable, GDPR-compliant service providers."}},{"id":"1fw7nKaDOW","type":"paragraph","data":{"text":"All payments are processed securely by third-party payment providers including Stripe<\/b> and PayPal<\/b>. We do not store credit or debit card details at any time. Payment data is encrypted and transmitted directly to the payment provider using industry-standard security protocols. All data transferred between your device, our website, and our service providers is encrypted."}},{"id":"UCY3k0QmGk","type":"paragraph","data":{"text":"Great Guides Liverpool is operated in the United Kingdom and acts as the data controller for personal information collected through our website, booking systems, and communications.&nbsp; Should we act as an intermediary or agent for another tour operator or service provider, we may process personal data on their behalf. In those cases, responsibility for the data remains with the original provider."}},{"id":"LBg4f3eH72","type":"paragraph","data":{"text":"Under UK GDPR, we process personal data only where a lawful basis applies. These include: Contract to manage and fulfil tour bookings; Consent <\/b>for marketing communications; Legal obligation where required by law (e.g. safety, accounting); Legitimate interests to operate, improve, and protect our services (without overriding your rights)."}},{"id":"mJ5o1jPQkG","type":"paragraph","data":{"text":"What Personal Data We Collect. <\/b>We may collect and process the following types of information: name and contact details, booking and travel information, dietary or accessibility requirements (where relevant), payment confirmation details (excluding card numbers), correspondence sent to us by email, phone, or online forms, technical data such as IP address, browser type, and device information. If you provide information about other people (such as members of your booking party), you confirm that you have their permission to do so. For anyone under 18, consent to share data must be provided by a parent or legal guardian."}},{"id":"SOD5aOCang","type":"paragraph","data":{"text":"How We Use Your Information <\/b>We use personal data only where necessary, including to: process and manage bookings; provide important tour-related information; meet legal, safety, or insurance obligations; improve our website and services, send marketing communications where you have opted in."}},{"id":"af_m3IFycp","type":"paragraph","data":{"text":"Cookies &amp; Website Analytics <\/b>Our website uses cookies to ensure proper functionality, improve user experience, and understand how visitors use the site."}},{"id":"kE9cXToMTL","type":"paragraph","data":{"text":"Cookies are small text files stored on your device and do not personally identify you. They may collect anonymised technical information such as page views or error reports. Non-essential cookies are used only with your consent. You can manage cookie preferences on our site or through your browser settings at any time."}},{"id":"_lHinY09sF","type":"paragraph","data":{"text":"We may also use third-party analytics tools that collect anonymised usage data for reporting and service improvement purposes."}},{"id":"QZR2NSZbDg","type":"paragraph","data":{"text":"Marketing Communications <\/b>We will only send marketing communications if you have actively opted in. You can withdraw your consent at any time by using an unsubscribe link or by contacting us directly. We do not sell, rent, or share personal data for third-party marketing purposes."}},{"id":"cSITzcZ7UO","type":"paragraph","data":{"text":"Who We Share Your Data With <\/b>Your information may be shared only where necessary, including with:suppliers involved in delivering your tour (such as guides or transport providers), secure payment processors, booking and IT service providers, regulatory or law enforcement authorities where legally required. All third-party providers act under written data processing agreements and are required to meet appropriate data protection standards."}},{"id":"nB7Itgpskv","type":"paragraph","data":{"text":"Data Storage &amp; International Transfers <\/b>Your personal data is stored securely using encrypted systems and GDPR-compliant service providers. Some providers may be located outside the UK or EEA (including Canada). Where data is transferred internationally, appropriate safeguards are used, including UK adequacy regulations or standard contractual clauses."}},{"id":"CtTO7ciQCt","type":"paragraph","data":{"text":"How Long We Keep Your Data <\/b>We retain personal information only for as long as necessary for the purpose it was collected, typically no longer than two years."}},{"id":"dNRclL1z81","type":"paragraph","data":{"text":"Longer retention may apply where required for: legal or accounting obligations, unresolved disputes, consent-based marketing lists (until consent is withdrawn)."}},{"id":"pndrteF7t1","type":"paragraph","data":{"text":"Your Rights <\/b>Under UK GDPR, you have the right to: access your personal data, correct inaccurate or incomplete information, request deletion of your data in certain circumstances, object to direct marketing at any time, restrict or object to certain processing activities, request data portability, withdraw consent where processing is based on consent.&nbsp; We will respond to all valid data requests within one month. To protect your information, we may request proof of identity."}},{"id":"NURhS2rVq3","type":"paragraph","data":{"text":"Data Security &amp; Breach Management <\/b>We use appropriate technical and organisational measures to protect personal data from loss, misuse, unauthorised access, or disclosure. Access to data is limited to those who need it for legitimate business purposes. In the event of a personal data breach, we will comply with all legal obligations, including notification to affected individuals and the Information Commissioner\u2019s Office (ICO) within 72 hours where required."}},{"id":"dD3hOONXdG","type":"paragraph","data":{"text":"Complaints <\/b>If you have concerns about how your personal data is handled, please contact us first so we can address the issue."}},{"id":"P3XNZib4a4","type":"paragraph","data":{"text":"You also have the right to lodge a complaint with the Information Commissioner\u2019s Office (ICO)<\/b>:&nbsp; <a href=\"https:\/\/ico.org.uk\/concerns\">https:\/\/ico.org.uk\/concerns<\/a>&nbsp; Tel 0303 123 1113"}},{"id":"mcXpsUhmur","type":"paragraph","data":{"text":"Changes to This Policy <\/b>We may update this policy from time to time to reflect legal, technical, or operational changes. The most recent version will always be available on our website. If you have questions about this policy or your personal data, please contact us: hello@greatguidesliverpool.com"}}],"version":"2.31.0"}